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The Netherlands is widely recognized as Europe’s business gateway due to its strategic location, robust infrastructure, business-friendly environment, and highly skilled and international workforce. Being close to major European cities like Paris, London, and Frankfurt has further reinstated its significance in European trade after Brexit, absorbing the sudden growth of trade flows.

International companies, especially those from Asia like Keypasco and Inter Area, have also been actively investing in the Dutch market for their European market expansion. Countries like China, Taiwan, Japan and South Korea have been engaging in local business activities related to finance, manufacturing, electronics, and technology. There are two primary ways to enter the Dutch market:
However, unfamiliarities with tax regulations, labor laws, and compliance requirements may seem daunting and complex. This article will walk you through a detailed comparison between these two options, helping you understand the pros and cons so you are informed to make decisions relevant to remote employment, financial investments, and strategic alignment with your business goals.

Before completing a Netherlands Business Registration, you’ll first need to understand which option to go for: using an Employer of Record (EOR) or establishing your legal entity. Both methods have their advantages and disadvantages, and the choice should primarily align with your business goals, resources, and timeline.
When establishing a presence in the Netherlands, there are four different types of business registration based on entity type:
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Entity Type |
Key features |
Legal requirements |
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BV (Private Limited Company) |
Most popular for foreign investors. Separate legal personality. Limited liability for shareholders. |
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NV (Public Limited Company) |
Suitable for large corporations or when listing on a stock exchange. |
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Branch Office |
An extension of a foreign company. No separate legal personality. |
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Representative Office |
Used for marketing, research, and liaison. Cannot perform direct commercial transactions. |
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Setting up a Dutch BV involves document collections, and some complications may arise throughout the process. In situations where your mother company is not in the same country as your majority operation, you’ll need to ensure the authority statement of your company is issued by a notary public or a lawyer authorized to practice in the country where the mother company is based.
📌 Read more: How to hire and pay employees in the Netherlands

You may refer to the following general Dutch business setup process:
Once you successfully hire someone in the Netherlands, you must comply with Dutch Labor Law, which provides worker protection in their work environment.

Direct employment benefits in the Dutch labor market include:
With direct employment via a Netherlands business registration, your company can benefit from local market credibility, full control over operations, access to Dutch and EU talent, eligibility for subsidies and incentives, and EU labor mobility.
📌 Read our Dutch Employment Guide for more information.
An Employer of Record (EOR) is a third-party organization that legally employs staff on your behalf in a given country, while you retain full operational control over the work they do. Slasify’s Employer of Record (EOR) simplifies the hiring process by acting as the legal employer for your team in the Netherlands, handling compliance, payroll services, and HR tasks, while allowing you to focus on managing your operations. This approach includes:
There are several reasons why using an Employer of Record (EOR) through Slasify is a strategic choice. Factors that should be considered include:
Time invested in the market: If you're unsure of la ong-term commitment, EOR can help organizations build presence faster and avoid costly expenses while still legally employing local talent.
Quick hire for business activities: EOR onboarding takes only days, while setting up an entity may need weeks or even months. Early business development activities can help companies stay agile and adjust their market entry strategy at an early stage.
Reduced compliance risks: Dutch labor law is in favor of employees; therefore, EOR helps shield your company from direct employer liabilities.
Smaller headcount: If you only need 1–5 people locally, the cost and administrative load of a full entity may outweigh the benefits.
Cross-country management: Employer of Record (EOR) simplifies multi-country payroll, HR, and compliance under a single partner.

The choice between setting up a traditional Dutch entity and using an Employer of Record (EOR) for the Netherlands can have a significant impact on your speed to market, costs, compliance risk, and operational flexibility. The chart below outlines the six critical differences to help you make an informed decision.
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Criteria |
Traditional company setup |
Employer of Record (EOR) with Slasify |
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1. Setup time & speed to market |
8–12 weeks minimum; involves notarial deeds, Chamber of Commerce registration, and multiple tax filings. |
48–72 hours onboarding; immediate ability to hire and operate. |
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2. Initial investment & ongoing costs |
€3,500–€5,000+ setup costs plus recurring admin, office rent, payroll, and legal expenses. *Additional expense if you hire an agency to help. |
Predictable monthly fees; no upfront capital required; easier HR budget planning. |
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3. Legal compliance & risk management |
Full responsibility for Dutch labor law, taxes, benefits, and terminations. |
Slasify is the legal employer, handling contracts, benefits, and compliance (work permits, holiday allowance, termination rules). |
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4. Administrative burden & HR management |
Requires an in-house HR team for payroll, benefits, and compliance. |
Complete HR outsourcing with expert local knowledge, freeing internal resources. |
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5. Flexibility & scalability |
Long-term commitment; downsizing is costly and complex. |
Easily scale up/down; ideal for project-based hiring and market testing. |
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6. Control & long-term strategy |
Full operational control, stronger brand presence, but higher cost and responsibility. |
Operational oversight with compliance handled by Slasify; suitable for early or transitional phases of market entry. |
IV. Strategic Considerations for Expanding Businesses into the Dutch Market

Dutch Labor Law is known for its complexity, with strict rules on benefits, termination, and long-term sick pay that can be challenging for new market entrants. We highlight the most important points below:
An Employer of Record (EOR) simplifies this by acting as the legal employer on your behalf, managing payroll, taxes, and compliance while you direct the employee’s day-to-day work. In the Netherlands, Slasify streamlines this process by providing locally compliant contracts, handling statutory benefits like holiday allowance and social security, and enabling fast onboarding without the need to set up a BV.
In the Netherlands, businesses must navigate a well-defined but layered tax framework. Corporate income tax is levied at progressive rates, with a lower rate applying to profits up to a set threshold and a higher rate on amounts above it. Employers are also responsible for strict payroll tax compliance, which includes withholding income tax, social security contributions, and healthcare premiums on employee salaries.
Additionally, most companies engaging in taxable goods or services must register for Value Added Tax (VAT) with the Dutch Tax and Customs Administration, charge the applicable VAT rate on sales, and submit periodic returns. Together, these obligations form a core part of maintaining legal and financial compliance in the Dutch market.
The Dutch workplace culture values direct communication, efficiency, and a healthy work-life balance, with meetings often focused on clear agendas and consensus-driven decisions. While English is widely spoken in business settings – especially in multinational and tech sectors – knowledge of Dutch can be advantageous for building trust, navigating local regulations, and engaging with smaller domestic clients.
The Dutch working environment is very direct, and I really like that. There's often very little sugarcoating or dancing around difficult topics.
Another interesting thing to note is that the majority of the business deals are done over coffee chats. The Netherlands is a rather small market, amplifying the importance of relationship building. A lot of business deals are done through referrals, so get ready for some personal chats and daily caffeine stimulus!
Networking is also a key element of success, with relationships often fostered through industry events, professional associations, and informal gatherings that blend social interaction with business discussion.

Expanding into the Netherlands offers multiple pathways for hiring and operations. The right choice hinges on factors such as market commitment, headcount, operational complexity, and the level of compliance control you want to maintain.
A traditional Dutch entity, such as a BV, is the ideal choice for organizations with a long-term market commitment of five years or more, large team requirements exceeding 50 employees, and a need for a strong, localized brand presence. This model provides full operational control, enabling you to design internal processes, set benefit structures, and tailor HR policies to your exact needs. It is especially suited for complex business operations that require a permanent, scalable infrastructure and direct management of all legal and tax obligations.
Employer of Record (EOR) services are best for businesses seeking rapid market entry without the administrative burden of establishing a legal entity. This approach allows you to hire local talent quickly, test market viability, and manage small to medium-sized teams of 1–50 employees with minimal in-house HR involvement. It is also effective for project-based or temporary roles, enabling flexibility and cost control while ensuring compliance with Dutch employment laws.
Many companies benefit from starting with an EOR to gain immediate market access, evaluate performance, and build brand awareness, then transitioning to a traditional entity once the business case for a long-term presence is clear. This hybrid path requires careful planning of timelines, knowledge transfer, and employee migration to minimize disruption. By aligning operational readiness with market opportunity, the hybrid approach offers both speed and sustainability in Dutch market expansion.
Expanding into the Netherlands involves critical decisions around speed, compliance, cost, and operational flexibility. Slasify stands out as a trusted partner by helping businesses navigate these factors with clarity and precision. Whether you need rapid market entry, risk-free hiring, or a bridge to a long-term local presence, Slasify’s Employer of Record (EOR) services are designed to fit your strategic needs.
Positioned as more than just a payroll provider, Slasify acts as a compliance guardian and market entry advisor. Our local expertise ensures Dutch employment contracts, payroll processes, and benefits meet all statutory requirements, while also offering guidance on market norms and cultural nuances to help your team integrate successfully. With a global footprint and dedicated client support, we help you focus on growing your business while we handle the complexities of local employment law.
Key features include:
Founded in 2016 in Taiwan and now headquartered in Singapore, Slasify began with a vision. We saw the rapid expansion of businesses outpacing traditional work models. Inspired by the rise of the internet and the growing demand for flexibility, our founders created Slasify to bridge the gap between global businesses and remote talent. What started as a small team with a big dream has grown into a global powerhouse. Today, Slasify serves over 150 countries and operates in 130 currencies, empowering businesses to expand without borders. Read more!
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